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So Weekly | August 15, 2023

Breaking news: Steve Madden x RVDK Amsterdam Fashion Week collab

Steve Madden will be sharing the spotlight with Dutch designer Ronald van der Kemp for the 2023 edition of Amsterdam Fashion Week. Under van der Kemp’s creative helm Steve Madden will present its new Fall/Winter ’23 collection with a rebellious and free spirited fashion happening in the former ‘BijlmerBajes’ jail. The So team will be joining the gents and their (international) guests all through Amsterdam, way outside of the box and far and beyond borders.

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So PR - Public Relations and Communication Agency - Amsterdam