To bring REPEAT Cashmere’s premium in-store experience to life, selected content creators were invited for an exclusive shopping moment at one of the brand’s boutiques in Rotterdam, Amsterdam, or Maastricht. Instead of simply receiving a sweater at home (boring!), talents had the opportunity to visit the store, explore the full collection, and choose an item of their preference that they will actually wear.
Each creator was invited individually and received a dedicated briefing to ensure the boutique itself was a key focus in their content. By showcasing the in-store experience and the variety of styles available, the activation not only generated engaging and authentic content but also drove visibility for REPEAT Cashmere’s physical stores across the Netherlands. A personalized approach, ideal for brands with retail locations in major cities, offering talents a unique experience while reinforcing in-store presence.
Each creator was invited individually and received a dedicated briefing to ensure the boutique itself was a key focus in their content. By showcasing the in-store experience and the variety of styles available, the activation not only generated engaging and authentic content but also drove visibility for REPEAT Cashmere’s physical stores across the Netherlands. A personalized approach, ideal for brands with retail locations in major cities, offering talents a unique experience while reinforcing in-store presence.
