What a night! On Sunday, May 18, the 33rd edition of the Coiffure Award, better known as the Oscars of Dutch hairdressing, took place at a sold-out Studio21. The prestigious branche event attracted top talent, beauty professionals, and key industry figures from across the country.
The big winner? Sharon Munoz Jimenez-Nijmeijer from Fierce Hair Salon in Raalte, who took home both the regional award for the northern provinces and the most coveted title of the evening: Hairdresser of the Year 2025. An esteemed jury of national and international experts praised Sharon’s collection as technically outstanding, modern yet timeless, and highly wearable. “This collection immediately grabs you with its calm simplicity. Soft textures, pure shapes, and editorial elegance, yet completely salon-ready,” the jury concluded.
The evening was not just a competition, but a true network event for the hair and beauty industry: a moment where PR strategy, creativity, and dedicated content came together. The event was packed with inspiration, emotional moments, and sky-high standards in creativity and technique.
Host Jeroen van Koningsbrugge brought charm and wit to the stage, while Rozan Zonneveld (Hairdresser of the Year 2024) wowed the audience with her conceptual show UNTITLED, a minimalist performance using recycled hair. The night ended in true So PR Amsterdam style with a high-energy afterparty led by DJ La Fuente, turning the award show into an exclusive event and PR moment.
Laura van de Graaf of Schwarzkopf Professional, the driving force behind the event, reflected: "Once again, we’ve created something truly special. The level of talent in the Netherlands is incredible, and the Coiffure Award remains the ultimate stage to showcase it."
The 2025 edition of the Coiffure Award was more than just a show – it was a celebration of craftsmanship, a tribute to hair artistry, and an opportunity to create a standout client case in the world of PR for beauty events and influencer marketing.
The big winner? Sharon Munoz Jimenez-Nijmeijer from Fierce Hair Salon in Raalte, who took home both the regional award for the northern provinces and the most coveted title of the evening: Hairdresser of the Year 2025. An esteemed jury of national and international experts praised Sharon’s collection as technically outstanding, modern yet timeless, and highly wearable. “This collection immediately grabs you with its calm simplicity. Soft textures, pure shapes, and editorial elegance, yet completely salon-ready,” the jury concluded.
The evening was not just a competition, but a true network event for the hair and beauty industry: a moment where PR strategy, creativity, and dedicated content came together. The event was packed with inspiration, emotional moments, and sky-high standards in creativity and technique.
Host Jeroen van Koningsbrugge brought charm and wit to the stage, while Rozan Zonneveld (Hairdresser of the Year 2024) wowed the audience with her conceptual show UNTITLED, a minimalist performance using recycled hair. The night ended in true So PR Amsterdam style with a high-energy afterparty led by DJ La Fuente, turning the award show into an exclusive event and PR moment.
Laura van de Graaf of Schwarzkopf Professional, the driving force behind the event, reflected: "Once again, we’ve created something truly special. The level of talent in the Netherlands is incredible, and the Coiffure Award remains the ultimate stage to showcase it."
The 2025 edition of the Coiffure Award was more than just a show – it was a celebration of craftsmanship, a tribute to hair artistry, and an opportunity to create a standout client case in the world of PR for beauty events and influencer marketing.
