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So Weekly | October 19, 2023

New in @So: Spanx

“I’ve given up on panties and only wear Spanx.”
- Oprah Winfrey

Spanx Founder Sara Blakely was getting ready for a party when she realized she didn't have the right underwear to wear under the white pants she had in mind. Armed with scissors and a genius insight, she cut the feet off her shaping pantyhose and began the Spanx revolution. With a focus on solving every dressing problem, the shapewear pioneer offers everything from bras to underwear and from leggings to jeans. The pioneer and innovator of fashionable shapewear, has transformed the world of women's clothing from the very beginning. With a simple insight and a pair of scissors, Spanx has aimed to address clothing problems from a woman's perspective. Known as the original "panty line busters," the brand offers inclusive sizes and colors and is committed to delivering quality products that provide comfortable solutions with the best results for every individual.

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