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So Weekly | October 26, 2020

New in our S (h) O (w) room:

Balmain Eyewear Balmain surprised the public with their fashion show in which sunglasses played a leading role. The fashion house has partnered with Swiss start-up Akoni and its creative director and designer Olivier Rousteing who was so enthusiastic about the first collection that he fully integrated the sunglasses into the show - nearly all models wore one. From the catwalk to our showroom where Balmain Eyewear is now available.

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