yes that’s what PR dreams are made of. This dream became reality when we sent 40 carefully wrapped packages containing Clay And Glow’s newest launch: an exfoliating face scrub to (beauty) influencers.
Case: CLAY & GLOW [The Exfoliating Face Scrub launch]
Great results without having to dip into the brand’s marketing budget,
The results quickly rolled in and kept on rolling, with huge influential forces like Monica Geuze, Nina Warink, An Knook, and Manon Tilstra posting something on their respective channels.
3500000
VIEWS
(approximately)
< Swipe for more >
Also, Influential websites such as MirrorMirror.nl wrote articles about Clay and Glow Exfoliating Face Scrub.
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- concept
- guest list
- production
- content creation campaign
- take-over
- book launch
- user generated content
- international
- launching on the Dutch market
- meet the founder
- in-house beauty event
- art exhibition launch
- Amsterdam Fashion Week
- brand awareness
- out of home advertising
- 360° campaign
- influencer program
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