Dive into the paradise of PR with this in-house event at our So PR tearoom that brought the vibrant world of Isle of Paradise to life, and some of our many services together, featuring the brilliant mind behind it all: Jules von Hep.
Case: Isle of Paradise [meet the founder]
1-on-1 meet cutes
Exclusive 1-on-1 meetings with press and talents, captivating storytelling and the latest Self-tan trends, made it all into a cozy yet immersive experience. Focusing on creating meaningful connections and allowing everyone to ask Jules their burning questions. The energy and warmth Jules radiated left a lasting impression on everyone, achieving our ultimate goal: a one on one brand/press/influencer meet cute, giving room for influencers and in-depth questions.
the guestlist
Influencers, that were already familiar with Isle of Paradise and journalists ready to ask the tough questions.
All were there.
All were there.
INFLUENCERS:
Marieke Hagesteijn | Claudia Kooij | Romy Sara | Ginney Noa | Lies Zhara | Danique Hosmar | Carlijn van Leeuwen | Carola Kirschbaum | Amber Delil | Thomas Drinkenburg | Sara Verwoerd | Isa Luna | Linda Slijkerman | Amaka Enem | Dylan Vink
PRESS:
GRAZIA | Harper’s Bazaar | NSMBL | ELLE | Cosmopolitan | JAN Magazine | ModMod | WinQ | FLAIR | Telegraaf Vrouw
SOME OF THE RESULTS >>
//instagram post #grazia_nl with self-tanning tips from Jules von Hep
results in numbers >>
EARNED MEDIA VALUE: €149,250.-
TOTAL REACH: 6,995,749
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- concept
- guest list
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- content creation campaign
- take-over
- book launch
- user generated content
- international
- launching on the Dutch market
- in-house beauty event
- art exhibition launch
- Amsterdam Fashion Week
- brand awareness
- out of home advertising
- 360° campaign
- influencer program
- non paid seeding program
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